Turn Reviews Into Revenue
Your reputation is your most valuable asset. We manage, generate, and optimise your review presence across every platform that matters — so customers choose you, and AI recommends you.
Reviews Are Your Most Powerful Marketing
In hospitality, trust is everything. Reviews are the clearest signal of trust — for customers, for Google, and increasingly, for AI search engines.
Google Rankings
Review signals are a confirmed local SEO ranking factor. More recent, positive reviews push you higher in Maps and local search results.
AI Recommendations
ChatGPT, Gemini, and Perplexity use review data when recommending businesses. A strong review profile gets you recommended by AI.
Tourist Social Proof
Tourists researching destinations rely heavily on reviews. A business with 500+ reviews converts at a much higher rate than one with 20.
Brand Reputation
How you respond to reviews — especially negative ones — tells future customers everything about your customer experience and values.
Full-Service Reputation Management
Review Generation Strategy
We design and implement compliant, high-converting review request flows. Email and SMS sequences triggered at the perfect moment — when your customers are happiest. Most clients see a 40–80% increase in monthly review volume within 60 days.
Response Management
Every review deserves a response — but most businesses don't have time. We draft personalised, on-brand responses to all reviews across all platforms. Positive reviews get genuine thanks. Negative reviews get professional, empathetic replies that turn detractors into believers.
Reputation Monitoring
Real-time alerts the moment a new review lands, anywhere on the web. Monthly sentiment reports tracking trends in what customers say about you. We surface recurring themes — both opportunities and warning signs — so you can continuously improve.
Every Platform That Matters
We manage your reputation wherever your customers leave reviews — from the big platforms to industry-specific directories.
Audit → Strategy → Automate → Monitor → Respond
Reputation Audit
We analyse your current review profile across all platforms. Volume, rating, recency, sentiment, and response rate. You get a clear picture of where you stand — and what's possible.
Strategy
We build a platform-specific review strategy. Which platforms matter most for your business type? What's the ideal timing and channel for review requests? What response templates fit your brand voice?
Automated Flows
We implement post-visit email and SMS sequences that automatically prompt happy customers to leave reviews. Smart timing and personalisation dramatically increase response rates.
Monitor
We watch all platforms in real-time. New reviews trigger immediate alerts. No review goes unnoticed — positive or negative.
Respond
We draft and publish professional responses to all reviews in your brand voice. Positive reviews get personal acknowledgement. Negative reviews get empathetic, solution-focused responses that protect your reputation.
Review Management Questions
Why do online reviews matter so much for hospitality businesses?
Reviews are the #1 trust signal for hospitality. Tourists making booking decisions check reviews on Google, TripAdvisor, and social media before they book. 93% of consumers say reviews influence their purchasing decisions. Beyond trust, Google uses review signals as a local ranking factor — businesses with more positive reviews rank higher in Maps and local search.
How do reviews affect AI search recommendations?
AI engines like ChatGPT and Gemini pull from review data when recommending businesses. When someone asks "best rooftop bar in Ibiza", AI systems consider your review volume, recency, and sentiment. A strong, well-managed review profile signals to AI that you're a trusted, recommended choice — increasing your chances of being the business they suggest.
How do you generate more reviews without violating platform rules?
We implement ethical, compliant review generation strategies — primarily through automated post-visit follow-up sequences via email and SMS. We never pay for, incentivise, or fake reviews. Our approach focuses on reaching satisfied customers at the right moment (right after a great experience) with a frictionless request. This dramatically increases review rates without breaking any platform terms.
How do you handle negative reviews?
Negative reviews are inevitable — how you respond defines your brand. We draft professional, empathetic responses that show potential customers you care and take feedback seriously. For recurring themes, we provide insights to help improve operations. We also identify fake or violating reviews and submit platform removal requests where appropriate.
Which review platforms do you manage?
We manage Google Business Profile reviews (highest priority), TripAdvisor, Yelp, Facebook, and industry-specific platforms like Booking.com, Hostelworld, and TheFork depending on your business type. We consolidate monitoring across all platforms into a single reporting dashboard so nothing slips through the cracks.
Ready to Take Control of Your Reputation?
Start with a free reputation audit. We'll show you exactly how you appear across all platforms and what needs to change.